Friday, August 5, 2011

Strategies on How B2B Companies Can Use Facebook Successfully

Facebook still dominate the business pages but in B2C and B2B companies are setting up the pages and push past yet established a strong presence. B2B Facebook so you can make the campaign more successful?

Increase your fans - your brand every time someone "likes", he became a fan of your company. To be more fans of your brand exposure, allowing for an exponential growth. Send entries to see their friends and their friends and so forth, will increase your chances of increasing your fan base.

. Facebook is a dynamic platform, the associated operations by plugging in the information and materials for people to take advantage of faster access. Tying in other products of the company opens up new markets and demo groups.

Keep active to your wall - it's usually the first page of your fans, and yes we keep this as your first point of contact, so this page is active and interesting and important to the influencer involvement encourage comments. Often materials that are interesting for their fans, you not only with the post. Respond promptly to your wall post. The fans you active and alert and show their comments are taken care of.

Leverage your marketing - giving your offline marketing efforts on my fans, my TV ad, magazine ad or coupon characteristics highlighted by the address. Highlight seminars, presentations, corporate events or sponsors included within your company and we know that our fans will take part in your company or sponsored event. You can sample some of your product, your fans know when you are offered opportunities to sample.

Let the fans know about your charitable contributions - Facebook fans, any company that provides support for non-profit and want to know all about your company. Giving them to his charitable contributions and offer to double any contribution within a set time to give with.

Always positive, upbeat message offering - a disappointing company is interested in problems and should be shared at the venue. Observations of light, small and keep relevant. And when you find a negative post quickly and with courtesy.If, for example, a dissatisfied customer is upset with the distribution, then the answer to the person with a contact email. Although you can follow along with the offline, it is important to show other readers how you handled the situation.

Use relevant media with the post - Add links, PowerPoint presentations, photos and videos, and other source material is included as well. If you have several pictures are relevant to the post, an album the first set and add content to your album. The first 3 photos for your wall will push versus just a picture, plus an album of photos you can send to customers under the more details you will.

Create and organize photo albums to keep them well - my photo album to date and categorized for easy access to their customers.Reward your employees' safety of the driver of the month as "pictures of the winners of this post. Not only do our customers is an important part of your business, but it would be good employees will increase.

Fan participation - ask your fans to post comments. If you are considering starting a new product, color options or choices to shape their fans what they think to ask. To ask fans to participate in your post are so many ways. Keeping active not only makes an active wall fans, but fan interest in growing your brand.has been.

Use call to action - your main point of contact for non-fans as a welcome page use Facebook. The first impression a strong and clear message asking them to "like" your brand and fan will be provided as to what information you should have them. Many B2B companies use the "like" Welcome to our page for our customers, vendors, and sales representative for the message to get out a distinctive first impression.



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